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Get ahead with Smarter's Small Business Reports

Mike Doman
Technology Journalist

Mike Doman is a technology, lifestyle, industrial and education writer

Mike Doman
Technology Journalist

Mike Doman is a technology, lifestyle, industrial and education writer

In a series of six research reports, Telstra Smarter Business™ explores the trends affecting Retail, professional services, construction, healthcare, finance and manufacturing.

Running a small business is tough. Between competing demands on your time, managing staff, ensuring your cash flow and delivering to your customers’ expectations, planning for the future can get lost in the mix.

And a business is only as good as the information it operates on – so when that planning does come around, it’s important to make sure you’re working off the right information. To ensure you’re planning smarter, we’ve compiled local research into five, industry-specific small business reports.

The reports include a snapshot of the market today, challenges both existing and imminent, and explore some of the ways Aussie small businesses can adapt to ensure they’re staying productive and profitable well into the future. This is rounded out with stories from businesses like yours, and tips you can implement today to make a difference.

glasses on macbook air on table

Shopper making online purchase with mobile phone and credit card.
Success Stories
Success Stories
Then and now: How e-commerce has changed

E-commerce has established itself as a retail norm. It’s one of the biggest changes to come out of the tech-led revolution: today, 8 out of 10 Australians shop online. We look ...

Person on laptop browsing the internet.
Customer Experience
Customer Experience
SEO 101: 10 things you can do today to grow your online presence

For many, SEO can seem like a foreign concept, better left to tech brands. But there are very real benefits to having a smart site, and easy ways to go about it. Search Engine ...

Two creative professional women working online with laptop.
Customer Experience
Customer Experience
Get online now: building your digital presence

If your business isn’t online today, does it exist? The short answer is no – because 62% of customers won’t consider a small business if they can’t find it online. This disconn...

Nina Terrey of ThinkPlace
Growth
Growth
Nina Terrey: How collaboration and a shared vision make the difference

Nina Terrey and ThinkPlace are testament to the idea that sharing a clear business vision is the most effective route to achieving your goals. Through ThinkPlace, Nina has exer...