Tech Tales
Across the country and in every industry, businesses are using technology to transform work practices, rewrite business models and create new opportunities. Be inspired by their stories to discover how you too could become 'that' business.
-
Growing your idea
Business success stories come in all different shapes and sizes, but for Crisp Salad it’s been built on hard work and having the right people do what they do best.
-
Innovation for Internetrix
When the nbn™ network came to Internetrix, the company was able to overhaul the way that they offer digital services and expand their customer base internationally. Headquarter...
What I've learned: Georgia Cleary real estate
Georgia Cleary shares her business success story and what she has learned from three decades in the real estate game. I started in real estate in 1989. I was straight out of school and studying an Economics degree at Sydney University. I worked at the front desk of an agency and my main job was to help the agents. From there I worked my way up the...
-
How Gove Cycles boosted sales tenfold with help from the nbn™ network.
The nbn network is helping Arthur Shaw and his team at Gove Cycles keep a Ballarat institution rolling into the future. Gove Cycles has been in its current location one kilomet...
-
Desert Island Tech: Which business technology could you not do without?
We take so much business technology for granted these days that it’s easy to forget how we ever got by before. If your business suddenly found itself stranded on a desert islan...
-
Hoselink finds the missing link in e-commerce strategy
Sydney-based irrigation business Hoselink sells both online through its website and offline at various trade shows. While many businesses might have separate e-commerce and poi...
-
The big budget win for small and medium businesses
Australian small and medium businesses (SMBs) have achieved some valuable gains in the 2017 Federal Budget, as the Government aims to stimulate the economy, improve cash flow a...
-
How hegs pegs went global with LinkedIn and Skype
Digital communications helped Scott Boocock take his revolutionary Hegs clothes pegs from a bright idea to seven export markets in just four years. Scott Boocock, the inventor ...
-
Quick fire Q&A with Susie McKeon
We find out how the founders of McKeon’s Swim School made the successful shift from swimmers to small business owners. Hard work and fierce competition are no strangers to swim...
-
Food for health: A multimillion-dollar business built on muesli
"With the rise in health-conscious and time-poor consumers, one naturopath has followed her passion for nutritious food to create a multimillion-dollar business from muesli." N...
-
Small business style with Tommy J
“It seemed like everyone I knew was getting into bricklaying or trade jobs. I wanted to do something different. I wanted to do something with my hands, but not something that w...
-
Let it shine
From previous experience in domestic solar, Huon Hoogesteger noted that solar panels had become cheap enough and electricity expensive enough for people to move away from tradi...
-
A slice of success: Delivering pizza to the masses
A family-run pizza business changed how they operate by investing in a bespoke online ordering system. Owner and founder of Mal’s Pizza Bite, Mal Barnes has run small businesse...
-
Skin Smart: Life saving goes mobile
We all use technology differently. But for one small business, it’s given them the opportunity to educate and potentially save Australians from melanoma – the number one cancer...
-
Fresh Fellas: The foundations for success
Sydney Markets at Flemington in western Sydney is a loud, bustling environment and it’s no place for shrinking violets or delicate phones. Shaun McInerney bought Fresh Fellas i...
-
How Patti Wolf saved her business
The relationship Patti Wolf has with her mentor Jo-Anne Bowyer has gone from ‘strictly business’ to firm friendship in just two years, and Patti’s company has flourished. Emily...
-
Cake Wines: Rejuvenating Aussie business
It’s after lunch on Saturday and you’re ready for a night out. You don’t know where the event will start, let alone where it’ll end. Are sunset parties the new all-nighter? Sur...
-
From filing to photography: Why passion can lead to success
For many people, making a leap to running a small business is one of the biggest decisions they’ll make. For Kate Ballis, courage paid off. She’s now one of Australia’s highly ...
-
Learning to fly
She has a career as a nurse educator and runs a leading helicopter pilot training company, but Queensland’s Captain Jan Becker can still find the time to learn even more. Capta...
-
Build it better
Barmco Mana Partnership is an engineering consultancy based in Canberra. It specialises in providing construction and engineering advice to the public and private sectors in in...
-
Why regional does it better
We’ve all heard of small town hospitality, but technology is changing the way regional businesses operate. But are the fundamentals still the same? Wollongong-based Brett Turle...
-
Bambella delivers pretty pram paraphernalia
Jasmine Vanstone started her Bambella Designs after witnessing a friend’s young daughter feel claustrophobic being strapped to her pram seat. Her line of colourful printed pram...
-
Fledgling BoldB takes out Etsy Design Award
Industrial designer Britta Boeckmann believes you can turn your passion into profit with a strong digital strategy and some major goal setting. Hailing from the Saxony region o...
-
New ideas key to Jordan Panos' success
Jordan Panos had the entrepreneurial instinct at a young age, founding a successful gardening business while juggling his university studies. With wholesale vacuum parts busine...
-
What I've learned: Nina and Karin Altman, digital dreamers
Sisters-in-laws, Nina Altman and Karin Altman are co-directors of Melbourne-based design studio Dreamers Inc. and create digitally printed bedding and homewares featuring vibra...
-
Engineering a winning future
Some of the best ideas come from people who don’t have an engineering background ... but they play rugby.
-
How a 'mission impossible' drives tyro payments to change banking for small business
Tyro Payments embraced a rare opportunity to take on Big Banking in Australia by putting small business customers first. Jost Stollmann, Executive Director and Chief Executive ...
-
Cairns Industries: Often off site, always online
When Kym Cairns is asked how companies like Cairns Industries might have coped before the advent of mobile phone networks she says it’s simply beyond her comprehension. Cairns ...
-
24 Hours with Geoff Iles, decorative visionary
There is no longer such thing as the 9-5 workday. We profile small businesses and track how they run a typical workday to show the variety and personality of businesses across ...
-
Breakfast with Tiffany: Adam Theobald from Beat the Q
Smarter’s News and Digital Editor Tiffany Loh sits down with Adam Theobald, co-founder and CEO of Beat the Q, and grills him for innovative strategies to entice customers to pu...
-
How entrepreneur Mat Peterson turned parents' love of their children into a successful app line
Shiny Things' founder Mat Peterson and his team have designed an app series that makes learning maths fun for children. Here's what Mat has learned about developing an app busi...
-
What beer can teach you about business
See how these beer enthusiasts used the age old concept of supply and demand to ditch their suits and ties and start a successful craft beer business. After witnessing the fast...
-
What I've learned: Drew Bilbe, the king of cool
For Drew Bilbe a holiday to Mexico was the trigger he needed to start Nexba, a beverage company that markets ice tea infused with natural fruit juices. While studying abroad, D...
-
The coffee man can
You might not have been to the Coffee Roaster's flagship premise in Alexandria, but you've almost certainly tasted one of their award-winning brews. The Coffee Roaster, coffee ...
-
Artisan feature: Flour Water Salt
Small artisan bakeries with an appetite for the tradition of the baking craft are springing up around Australia. Allison Tait discovers that passion can bring profit and expans...
-
Night Nannies case study: Dream Weavers
Looking after babies is one of the most important jobs there is. When an overnight carer was sought, Night Nannies was born. Dream Weaver Annemarie Sansom has formal qualificat...
-
Cultivators: Junglefy
When everyone can see how your latest project is going, the pressure is on! Meet the people behind the plants that adorn Broadway, Chippendale in Sydney. For Junglefy’s Hanna G...
-
Cultivators: Mogo Zoo
Sally Padey owns Mogo Zoo and acknowledges that while it’s a business that fits into the all-consuming category, she tells Tiffany Loh she wouldn’t have it any other way. After...
-
Ecoriginals case study: Nappy Happy
Lisa and Lachlan Laing belong to a very rare breed of people that do not pursue profits to the detriment of others and the environment When the Laings started their eco-friendl...
-
My Place: Buckaroo Leatherworks
Buckaroo Leatherworks is a small business that takes family and imported goods to a whole new level.
-
What I've learned: Marsha Golemac, Life Beautifier
Managing client expectations and using her skills to help build brands is all in a day's work for multi-disciplinary talent Marsha Golemac.
-
What you can learn from the world's first crowdfunded restaurant
IconPark - the crowdfunding platform for restaurants and bars - is the brainchild of Dean McEvoy and Paul Schell, and the first of its kind. After meeting through mutual friend...
-
Chart hit: TYM guitars hits the right business notes
TYM Guitars may not fit a mainstream business model, but it’s a resonating force at the heart and soul of a passionate Australian music scene. Tim Brennan is on a roll – litera...
-
What I've learned: Edi De Pellegrin, Tenpin Fun creator
After becoming parents, Edi De Pellegrin and her sisters saw a need for a place that catered to the entertainment of both parents and children in their home town, so their Tenp...
-
4 ways Lime & Tonic create personalised experiences
Nearly one in two Australians has both a tablet and a personal computer, but which is more popular for online activity? Read on to find out. Launched in Prague in 2010 and co-f...
-
PR case study: Rebello's Cheeky Rascal PR blitz
Married soon after a world adventure, Ruth and Matt Gallace founded Rebello Wines on Matt’s family farm eight years ago. Rebello first tasted fame with its ‘Strawbellini’ — a s...
-
Social responsibility case study: Fuzzy supports music workshops
John Wall and Ming Gan started Fuzzy as a dance event at a Sydney nightclub in 1996, and their electronic music dreams have evolved into an events empire with outdoor festivals...